Games

This is probably the "Pay to Win's" little brother. So what are cosmetics, it is the way of the game making money by selling cosmetic items for the game like hats for the player to wear. This is different to "Pay to Win" in the sense that someone who purchases it, does not gain an advantage in the game, so sounds good at first, but at second thought, then why does it work anyway? I mean if cosmetics supposedly don't do anything for you in the game, then why people buy them?